The Magic of Lights for a Bright Christmas @313
313@somerset presents the first ever Christmas Light Show and Light Art Christmas Card, together with a host of fun activities
SINGAPORE. November 14, 2012 – Bringing to shoppers an artful display of lights to create the first ever Christmas Light Show and the magical use of ‘light art’ as a paint brush to create brilliant Christmas cards, 313@somerset will dazzle its shoppers with the beauty and mastery of lights to bring added festive cheer.
As part of the light theme this year, Charlie Lim, renowned Singapore photographer introduces his remarkable technique of light art into designing Christmas cards for shoppers at 313@somerset. This method of photography uses a single source of light and paints the subject in the dark while the camera captures the image. The effect is a visual treat that creates a work of art for each shopper who participates. From 7 – 23 December, every Friday to Sunday, 12pm to 7pm, at Basement 2 (next to Din Tai Fung), the first 80 shoppers each day who spend a minimum of $150 will have an opportunity to get their photo taken. All CLUB313 members are guaranteed redemption.
The Christmas Light Show takes place on 313’s Level 1 Atrium, from 5 – 23 December, Sunday to Thursday at 6.30pm, 7.30pm and 8.30pm, with additional shows on Fridays and Saturdays at 9:30pm. This unique showcase transforms a traditional Christmas tree into a canvas for a brilliant illustration of colours through the use of light projections.
“313@somerset delights in giving its shoppers the happiest of shopping experience and this holiday season, we’ve taken it up a notch to surprise and delight our customers. We are using technology and craftsmanship to create art for our shoppers and give them a visual treat to define what Christmas lights are truly all about”, says Amy Lim, General Manager of 313@somerset.
Roving Santa and Christmas Characters
In addition to the light-themed activities, shoppers will enjoy roving Santa, Santarinas and Christmas characters when they shop on the following dates:
December 7, 14, & 19 – 21 at 6pm and 8pm.
December 8 & 9, 15 & 16 and 22 & 23 at 4pm, 6pm and 8pm
Be serenaded with musical performances from the likes of Kaze Flute Ensemble as they take everyone through the melodic series of Christmas pieces performed on a flute.
Performances are taking place on:
December 7, 14, & 19 – 21 at 5:30pm and 7pm
December 8 & 9, 15 & 16, 22 & 23 at 5:30pm, 7pm and 87pm
My Christmas Wish list – Facebook
Taking the conventional wish list to a social dimension is 313’s “My Christmas Wish List“ Facebook application. From November 30 to December 20, shoppers may be granted their Christmas wish list simply by snapping a photo of items from three stores and submitting it to 313’s Facebook www.facebook.com/313@somerset. 10 shortlisted wish lists will go through online public voting from December 10 – 20 and three participants with the highest-voted wish lists will each receive $500 worth of 313 shopping vouchers. In addition, five lucky voters will also receive $50 worth of 313 shopping vouchers each. Call for entries are taking place November 30 till December 9.
Spoilt for Choice with Redemptions
Get spoilt for choice from 16 November 16 to 25 December with the range of gifts that are available for redemption. Gifts such as the Samsung Galaxy Note II, the new iPad, Frederique Constant Ladies watch, and 313 shopping vouchers are all up for grabs when shoppers redeem their 313 Christmas points. Shoppers get 1 Christmas point for every $50 spent (maximum of 3 same day receipts). CLUB313 members also earn 1 point for every $45 spent.
Additional Rewards for VISA Cardholders
VISA Cardholders will receive a 313 voucher worth $10 when they spend a minimum of $200 in a single day from 17 November to 6 January, 2013. Limited to first 50 shoppers per day on a first-come-first-serve basis.
Complimentary Limited Edition 313 Gift Paper
From 16 November till 25 December, every shopper who spends a minimum of $50 will receive one Christmas gift wrapper; redeemed at the Concierge desk at Basement 1. CLUB313 members can redeem for a minimum spend of $45. Each shopper is limited to a maximum of 20 wrappers per day, while stocks last.
Lucky Christmas Tree Instant Draw
From 5 – 23 December, 10am to 6pm at Level 1 Atrium, 313’s Lucky Christmas Tree is the hot spot for festive giveaways. Attractive prizes will be flashed up randomly onto the Christmas Tree and lucky shoppers can walk away with $500 worth of 313 shopping vouchers in daily voucher giveaways.
Each day, the first 80 shoppers who spend $150 can redeem a “Lucky Tree” coupon for the instant draw. All CLUB313 members who meet the minimum spend will be guaranteed redemption. Redemption at B1 Concierge.
For more information on all our festive promotions and lucky draws, shoppers can call the Concierge Desk at 6496 9313 or log on to the 313@somerset Facebook page www.facebook.com/313somerset.
Get you Christmas Wishlist!
Here’s the simple step! Snap a photo of items from 3 stores and submit it to 313 Facebook page !
10 shortlisted wish lists will go through online public voting from December 10 – 20 and three participants with the highest-voted wish lists will each receive $500 worth of 313 shopping vouchers. In addition, five lucky voters will also receive $50 worth of 313 shopping vouchers each. Call for entries are taking place November 30 till December 9.
Ask your friends to vote for you and you might get your Christmas wish list!
Good luck everyone!